Hydrogen keeps our brand current,
fresh and relevant and make us stand out from our competitors.
Director of Marketing and Communications
Patients just don’t have the time (or tolerance) to see their regular doctor for every symptom.
More and more patients want to self-refer directly to a specialist.
Reward the customer with a tongue-in-cheek, year-round ad campaign designed to make them stop,
smile and think about The Polyclinic for specialty care.
As a bonus, show people The Polyclinic has a healthy respect for a patient’s intelligence,
unlike most of the “sea of health care sameness” in the market.
Transit Ads, Pandora Radio, Digital Advertising
Specialty appointments since campaign launch
Number of Polyclinic employees submitting creative ideas