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Front view of a modern blue semi-truck against a dramatic sky, showcasing its sleek design and powerful stance, ideal for transportation and logistics industries.
March 10, 2021

Fasten your seatbelts. Hydrogen Launches Kenworth’s Next Generation Truck.

Truck drivers spend an average of 300 days on the road each year. So no group is better equipped to tell engineers and designers what

By Hydrogen
March 10, 2021

Simplifying the Complex: A B2B Story

Safety, for obvious reasons, is a word that’s at the top of most people’s minds right now. But it has long been on the minds

By Matt McGee
November 16, 2020

Virtual Conferencing: No Hotel Room Required

With business travel curtailed and budgets working harder than ever, chances are you’ve already attended, or found your business a sponsor of, the must-attend events of

By Mary Knight
Logo of CPRS featuring a bulldog with the tagline "Tenacity Pays," symbolizing strength and determination.
April 20, 2020

Branding David in the Goliath World of Accounting Firms

Hydrogen captured our skill, camaraderie and hard-work ethic in a big idea that separates us from the “Big Names” in the forensic accounting space. Our

By Hydrogen
Crowd of pedestrians crossing a busy street in the rain, holding colorful umbrellas, with vehicles in the background.
September 26, 2017

Finding New Audiences for Established Brands

Does your brand need a new audience? Before you can determine that, make sure you’ve exhausted your current core customers. You may not be getting

By Brian McCartney
Abstract representation of the Fibonacci spiral on a blue background, illustrating the mathematical concept of the golden ratio. The design features a series of interconnected circles and rectangles, demonstrating symmetry and proportion.
March 13, 2017

What mix of Paid, Earned & Owned generates the most profit for brands?

Clients and agencies are continually in pursuit of the golden mean of marketing: What mix of Paid (e.g. digital display, TV, print), Earned (e.g. organic

By Hydrogen
October 12, 2016

Three Things I Wish I’d Known Before Teaching Grown-Ups

I wish my future self were able to travel back in time and warn me about a few things before I began my journey teaching

By Hydrogen

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