February 10, 2025
Thoughts on AI
Well, it’s here. Whether we want it to be or not, AI has officially become part of the creative process. Like many of my creative
November 16, 2020
Virtual Conferencing: No Hotel Room Required
With business travel curtailed and budgets working harder than ever, chances are you’ve already attended, or found your business a sponsor of, the must-attend events of
November 16, 2020
SEO Hint for Small and Location-Based Businesses
Internet and map search is how most people find services or businesses they’re looking for, but many small businesses don’t show up, why is that?
April 20, 2018
10 Years in Social Media. That’s like 70 in Dog Years, Right?
“If you post it, they will come.” Maybe that philosophy worked back when I joined LinkedIn as an “Early Adopter” in March of 2004, but
January 16, 2018
Big Changes in 2017 That Will Shape Your Marketing in 2018
2017 was a year of upheaval and change-for advertising and marketers. Here are nine things that happened in 2017 that will have an ongoing ripple
November 3, 2017
Podtastic Part V: Listening Hacks
If you become a podcast addict like myself, keeping up with your favorite shows is simultaneously challenging and fun. A podcast aggregator, or “podcatcher” app, is
September 15, 2017
Podtastic! Part II: Art of the Story
On October 30th, 1938, Orson Welles presented his story “War of the Worlds” live on national radio. As you probably have heard, the storytelling was
August 1, 2017
There’s No Such Thing as A Social Media Expert
[This blog post, published on April 10th, discusses how social media continues to change in ways big and small, often seemingly overnight. As proof of
July 5, 2017
Relaunch? Refresh? Start by creating a New Narrative for your Brand
There are some things you know you need to change. Your clothes. The litter box. Your mind—sometimes far too often. What about your brand?
June 15, 2017
Hydrogen Seattle Teams with Heritage Bank to Launch New Website
Puget Sound based Heritage Bank (NASDAQ:HFWA) partnered with Seattle-based advertising agency, Hydrogen, to create a website that offers a friendlier, easier banking experience for both
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