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B2B Archives | Hydrogen Advertising

12 Oct '16

Three Things I Wish I’d Known Before Teaching Grown-Ups

by Hillary Miller, VP of Strategy

I wish my future self were able to travel back in time and warn me about a few things before I began my journey teaching courses at the School of Visual Concepts … Read More

29 Apr '15

The international language of simplicity: human truth

By Rick Peterson, President

When complexity wins, just about everything else loses.

But complexity can be defeated. One way? Leverage a simple human truth.

Our client, Keysight Technologies, faces endless complexity. The target audience is technical: engineers, researchers and … Read More

20 Nov '14

Keysight Technologies engages Hydrogen to rebrand Corporate HQ

By Mary Knight, Executive Creative Director

In celebration of Keysight’s spin-off from Agilent Technologies, Keysight tapped Hydrogen to rebrand its new executive offices in Santa Rosa, CA.

With roots established in 1939 by Bill Hewlett and David Packard as … Read More

03 Nov '14

Hydrogen Tapped by Keysight Technologies For Global Advertising Launch

Today executives from Keysight Technologies, Inc., rang the opening bell of the New York Stock Exchange to mark the launch of Keysight as a new publicly-traded company and to celebrate its spin-off from Agilent Technologies. Concurrently a new ad campaign, … Read More

21 Apr '14

Hydrogen Helps Agilent’s Electronic Measurement Group With Global Relaunch

Agilent’s Electronic Measurement Group will have a new name in the fall of 2014 – Keysight Technologies. To assure a great transition on the global relaunch, Agilent has chosen Hydrogen, who has frequently worked on past projects for Agilent, to … Read More

12 Dec '13

American Advertising Federation Taps Hydrogen Advertising in Seattle for U.S. Rebranding Campaign

Today Hydrogen Advertising announces the launch of a new campaign for the world’s most-entered advertising awards show: the American Advertising Awards, until recently known as the ADDYs. Entered through nearly 200 local chapters of the American Advertising Federation across … Read More