5G Leadership Campaign The work Hydrogen did is phenomenal—so creative and inspiring. Many things will live for a long time. We have to give Hydrogen full credit for creating our Hardware+Software+People=Insights lockup which inspires Keysight employees internally as well as clearly/quickly communicates our offering. Barb Asbury
Ad Manager
Keysight Technologies
Problem Right now, engineers across the globe are racing to unlock the insights that will turn the promise of 5G into reality. These engineers are the audience for Keysight Technologies’ 5G solutions. Digital Advertising, Global Print Ads Solution Executed in multiple languages, the campaign highlights the real-world challenges these engineers are tasked with solving, and offers them test, measurement and design solutions to help them turn their 5G ideas into 5G reality. Faster. Results Number of campaign signature lockups: 1
Number of times seen around the world: 10,225,226
Image showcasing advanced 5G technology for autonomous vehicles navigating urban traffic. The graphic highlights the promise of low-latency, ultra-reliable connectivity, emphasizing the importance of 5G simulation and design in real-world applications. Image of a high-tech setup showcasing connected and autonomous vehicles in an urban environment at night. The scene features illuminated city streets, demonstrating advanced technology integration for real-time data processing and communication. The text highlights the role of Keysight in developing 5G solutions for enhanced vehicle connectivity and simulation. Image depicting advanced 5G technology testing equipment by Keysight Technologies, showcasing a cityscape with light trails indicating high-speed connectivity. The image emphasizes the future of autonomous driving without driver influence, highlighting the importance of reliable 5G networks for innovative ideas and solutions. High-speed red train in motion with a blurred green landscape in the background, showcasing modern train design and technology. Alt text: A bustling soccer stadium filled with 50,000 fans watching a live match, showcasing the potential of 5G technology for seamless streaming. The image features advanced testing equipment from Keysight Technologies, emphasizing the integration of hardware, software, and expertise to bring 5G ideas to life. Aerial view of a modern city with skyscrapers along a river, showcasing urban infrastructure and technology. The image highlights KeySight Technologies' 5G solutions, emphasizing the potential of smart cities with one million connections per square kilometer. Text includes "If your 5G idea works here" and "It will work here," promoting advancements in hardware, software, and connectivity. Alt text: A night cityscape featuring a busy intersection with blurred lights from moving vehicles, illustrating the concept of autonomous vehicles navigating through traffic. In the foreground, there are devices and screens suggesting advanced technology for traffic management. High-speed red train in motion on railway tracks, showcasing modern transportation technology and design.

PCC Community Markets – Organic Social

PCC Media Case Study

A joyful couple engages in a lighthearted conversation, showcasing a strong connection and openness. The image features the text "LET'S TALK," highlighting the importance of communication in relationships, with the Planned Parenthood logo visible.

Planned Parenthood Services Campaign

TikTok, Snapchat, OTT, CTV, Display and Retargeting
Young woman with colorful hair expressing a desire for easy birth control, promoting Planned Parenthood services.

Planned Parenthood College Campus

Instagram, TikTok, newspaper print ads, E-newsletter banners, campus posters
Colorful chameleon perched on a branch next to a Tektronix 4 Series mixed signal oscilloscope displaying electronic waveforms, illustrating the intersection of nature and technology.

Tektronix 4 Series MSO Oscilloscopes

Close-up of a sleek Microsoft device showing its angular design and reflective screen surface against a dark background, highlighting modern technology aesthetics.

Next Gen Tek

Facebook, Instagram, Linkedin, Native, tek.com promotional banners, email, website, launch event promotion
Sleek silver semi-truck driving on a scenic highway surrounded by trees, showcasing modern design and powerful performance.

Kenworth Truck Company-100th Anniversary Print and Digital Campaign

WSECU logo featuring a playful dog with a tennis ball, a hand holding a payment card, and a green patterned background, symbolizing community and financial services.

WSECU-Awareness Campaign

CTV / Online Video / YouTube, Digital Display, Meta (Facebook/Instagram), Linkedin, Snapchat, TikTok, Digital Out-Of-Home, Native Advertising, Paid Search
Close-up of a control knob with a metallic finish, featuring a red ring and a textured grip, positioned between blue and red indicator lights. The image displays branding for Agilent and Keysight Technologies, highlighting its use in laboratory or technical equipment.

Keysight Technologies: Global Name Change

Print, Digital Banners, Video, Magazine Wraps

Planned Parenthood Low-cost Health Care Awareness Campaign

Graphic featuring a stylized map of Washington State with a turquoise background, accompanied by the text "Here we grow" and the WSECU logo, symbolizing growth and community engagement.

“Answers, Not Judgment” campaign boosts WSECU membership among young adults by 27%

B2C Video Production, Paid Social, Display and Native
Smiling woman in a plaid shirt sitting in the driver's seat of a truck, with a warehouse and loading docks in the background. The image highlights the professional trucking industry and showcases female drivers in transportation.

Kenworth Trucks “Thank you for your drive” Brand Campaign

Brand Campaign
Bulldog logo for CPRS with the tagline "Tenacity Pays," symbolizing strength and determination in business.

CPRS: B2B Brand Campaign

B2B Branding/Website Content & Build/Trade Show Posters & Materials/Customizable Sales Materials & PowerPoint
Bright green advertisement on a bus promoting ear, nose, and throat specialists at The Polyclinic, featuring the slogan "Pick your nose doctor."

The Polyclinic Specialty Care Advertising Campaign

Transit Ads, Pandora Radio, Digital Advertising
High-speed red train in motion, showcasing advanced design and technology, with a blurred background indicating speed. Keysight Technologies logo in the corner.

Keysight Technologies: 5G Campaign

Digital Advertising, Global Print Ads
Veterinarian Dr. Kodama smiles while holding a pug in a well-decorated clinic, showcasing a warm and welcoming environment for pet care.

Heritage Bank: Brand Campaign

Television, Print, Digital, Pandora and Broadcast Radio, In-Branch Signage, Brand Standards, Times Square Digital Takeover, Employee Campaign

365 by Whole Foods Market: Brand Launch

National Print and Digital Takeovers, Social, Digital Content and Advertising, Direct Mail, Transit Ads, Guerilla Marketing, Retail Sales, Out-of-Home