See what’s next. First. Problem Tektronix came to us with an exciting new project—the global launch of a game-changing oscilloscope that was small enough to carry like a laptop, yet powerful enough to do the sensitive measurements electrical engineers need to create new technologies like cell phones or even automotive systems and more. Facebook, Instagram, Linkedin, Native, tek.com promotional banners, email, website, launch event promotion Solution This new “scope” had as much style as power, and we knew the product itself deserved to be the hero in the global teaser and launch campaign. Our “Next Gen Tek” idea leveraged the known and trusted Tektronix brand, while introducing a new look, form factor, and award-winning touchscreen interface that could move from bench to field as easily as its owner. Using dark, mysterious lighting, we teased the futuristic “scope” and weeks later, revealed the new hand-held device in all of its glory. Results Next Gen Tek” took on a life of its own within Tektronix and now represents many initiatives beyond the new “scope.” In addition, the product was nominated for awards in both EMEA and in the U.S. Click to view full site Social media tease campaign Social media launch campaign 2 Series MSO Webpage Next-gen mobile device showcased on Tektronix website, featuring advanced technology and sleek design. Text logo for "Next Gen Tek," emphasizing innovation and technology in a modern design. Sleek black tablet device angled to showcase its modern design and touchscreen interface. Promotional image for Tektronix showcasing the "Next Gen Tek" product launch event scheduled for June 7, 2022, with a sleek, modern device design against a dark background. Close-up of a sleek, modern device showcasing a black surface and a blue stylus, featuring the text "Next Gen Tek" to highlight innovative technology. Black rectangular background with a subtle texture, ideal for use as a graphic design element or digital backdrop. Icon representing multiple layers or overlapping elements, commonly used in design and editing software to indicate the presence of multiple image layers. Mixed Signal Oscilloscope from the 2 Series, featuring a user interacting with the touchscreen interface, showcasing advanced technology and precision for electronic testing. Image of the Tektronix 2 Series Mixed Signal Oscilloscope, showcasing a user interacting with the touchscreen interface, which displays waveform data. The device is compact and designed for portability, highlighting its advanced features and ease of use. A person holding a sleek, portable mobile device with a flat screen and multiple ports, showcasing modern technology and design.

PCC Community Markets – Organic Social

PCC Media Case Study

A joyful couple engages in a lighthearted conversation, showcasing a strong connection and openness. The image features the text "LET'S TALK," highlighting the importance of communication in relationships, with the Planned Parenthood logo visible.

Planned Parenthood Services Campaign

TikTok, Snapchat, OTT, CTV, Display and Retargeting
Young woman with colorful hair expressing a desire for easy birth control, promoting Planned Parenthood services.

Planned Parenthood College Campus

Instagram, TikTok, newspaper print ads, E-newsletter banners, campus posters
Colorful chameleon perched on a branch next to a Tektronix 4 Series mixed signal oscilloscope displaying electronic waveforms, illustrating the intersection of nature and technology.

Tektronix 4 Series MSO Oscilloscopes

Close-up of a sleek Microsoft device showing its angular design and reflective screen surface against a dark background, highlighting modern technology aesthetics.

Next Gen Tek

Facebook, Instagram, Linkedin, Native, tek.com promotional banners, email, website, launch event promotion
Sleek silver semi-truck driving on a scenic highway surrounded by trees, showcasing modern design and powerful performance.

Kenworth Truck Company-100th Anniversary Print and Digital Campaign

WSECU logo featuring a playful dog with a tennis ball, a hand holding a payment card, and a green patterned background, symbolizing community and financial services.

WSECU-Awareness Campaign

CTV / Online Video / YouTube, Digital Display, Meta (Facebook/Instagram), Linkedin, Snapchat, TikTok, Digital Out-Of-Home, Native Advertising, Paid Search
Close-up of a control knob with a metallic finish, featuring a red ring and a textured grip, positioned between blue and red indicator lights. The image displays branding for Agilent and Keysight Technologies, highlighting its use in laboratory or technical equipment.

Keysight Technologies: Global Name Change

Print, Digital Banners, Video, Magazine Wraps

Planned Parenthood Low-cost Health Care Awareness Campaign

Graphic featuring a stylized map of Washington State with a turquoise background, accompanied by the text "Here we grow" and the WSECU logo, symbolizing growth and community engagement.

“Answers, Not Judgment” campaign boosts WSECU membership among young adults by 27%

B2C Video Production, Paid Social, Display and Native
Smiling woman in a plaid shirt sitting in the driver's seat of a truck, with a warehouse and loading docks in the background. The image highlights the professional trucking industry and showcases female drivers in transportation.

Kenworth Trucks “Thank you for your drive” Brand Campaign

Brand Campaign
Bulldog logo for CPRS with the tagline "Tenacity Pays," symbolizing strength and determination in business.

CPRS: B2B Brand Campaign

B2B Branding/Website Content & Build/Trade Show Posters & Materials/Customizable Sales Materials & PowerPoint
Bright green advertisement on a bus promoting ear, nose, and throat specialists at The Polyclinic, featuring the slogan "Pick your nose doctor."

The Polyclinic Specialty Care Advertising Campaign

Transit Ads, Pandora Radio, Digital Advertising
High-speed red train in motion, showcasing advanced design and technology, with a blurred background indicating speed. Keysight Technologies logo in the corner.

Keysight Technologies: 5G Campaign

Digital Advertising, Global Print Ads
Veterinarian Dr. Kodama smiles while holding a pug in a well-decorated clinic, showcasing a warm and welcoming environment for pet care.

Heritage Bank: Brand Campaign

Television, Print, Digital, Pandora and Broadcast Radio, In-Branch Signage, Brand Standards, Times Square Digital Takeover, Employee Campaign

365 by Whole Foods Market: Brand Launch

National Print and Digital Takeovers, Social, Digital Content and Advertising, Direct Mail, Transit Ads, Guerilla Marketing, Retail Sales, Out-of-Home