Advertising Ideas, Ad Inspiration | The Hydrogen Advertising Blog
19
paged,page-template,page-template-blog-masonry,page-template-blog-masonry-php,page,page-id-19,paged-2,page-paged-2,,select-child-theme-ver-1.0.0,select-theme-ver-4.0,smooth_scroll,wpb-js-composer js-comp-ver-5.4.2,vc_responsive

Podtastic! Part I: Why I Love Podcasts

By Hillary Miller, VP Accounts & Strategy Thank you, Serial. In 2016, you were my first podcast—and gateway drug to my podcast addiction. Serial sucked me in because it was so...

Are you getting the most out of your media plan?

Balance: it’s one of the most important and most difficult things to keep (work/life, anyone?). It’s the key to a great media plan as well—the right balance of efficiency and...

There’s No Such Thing as A Social Media Expert

[This blog post, published on April 10th, discusses how social media continues to change in ways big and small, often seemingly overnight. As proof of concept, we’ve highlighted some of...

Which Came First: The Message or The Medium?

By Mary Knight, Partner, Executive Creative Director A long time ago in an industry far, far from where we are today, a professor/controversial philosopher/all around big thinker named Marshall McLuhan coined...

Hydrogen Celebrates its Annual Crabfest

Recently team Hydrogen trekked out to President Tom Scherer’s seaside abode for our annual Crabfest retreat. It was an opportunity for all of us to catch some rays, breathe in...

3 Steps to Launching a Successful New Brand

A clean slate. A blank page. A new start. It’s exciting—and scary. So, where do you begin?  As experts in launching new brands for clients, we know the simplest approach...

Celebrating Sweet 16—With a Fond Farewell

Hydrogen celebrates its 16th anniversary this month. And to mark the occasion, I’m retiring. Actually, the timing of my retirement is coincidence. After 37 years in the advertising profession—all of it here...